We’re a professional SEO agency based in Austin, TX.
Attract the most profitable customers with search engine optimization services geared toward performance and growth.
Your website may be dazzling and your content may be unique, but it’s meaningless if no one can find it.
That’s how I think about search engine optimization: it’s about visibility. And it’s all about page one — because the best place to hide a body is page two of Google. And why would you want to do that?
From directions to the nearest coffee shop to products and services you need, search engine optimization helps connect consumers to businesses online. Did you know that more than one trillion searches are done on Google annually? That works out to be about 5 billion a day.
That’s why you don’t get a list of fifty coffee shops when craving an espresso! It wouldn’t be helpful to have too many choices. When you really just want to find up to three of your best options.
That is the way the Google 3-Pack works! Whether you are searching on your smartphone, tablet, or desktop, you will get the top three recommendations. And sometimes (in larger markets) a few more.
If your business is featured on the Google 3-Pack for relevant search, prepare for a stampede of customers. Naturally, every company wants to be in the Google 3-Pack. Or at least in the top ten for your immediate area (if you have a brick-and-mortar location).
Placing your business in the Google 3-Pack can happen with the right plan and advertising budget. But it takes offensive strategy and defensive tactics to stay there long-term. And be among the first businesses recommended by Google to your customers.
Have you ever looked at page three of Google search results? Not many people do. But when it comes to page one or two of search results, it makes a big difference in driving traffic to your door or e-commerce website.
You’d be surprised how much time and expense your biggest competitors are spending to win the battle for Google search. And in some cases, competitors may be applying negative SEO or “Black Hat” tactics to suppress and poach your most valuable search terms. It happens daily, and business owners don’t know about it.
Were you approached by a professional who said they could fix your SEO? Offer a single service and solve all your problems while turning on new traffic flow to your website? That should be a red flag for any business owner.
That is because search engine optimization (SEO) isn’t a single activity. Nor is it something you can do once and walk away from it. If you don’t have a maintenance plan, even the best search engine rank and results will fall over time, especially if your competitors work every month to knock your business out of top search results.
Search engine optimization is an ongoing practice. And good SEO means staying up to date on changes to search algorithms. Every time Google releases an update, our SEO team is working ahead and diagnosing how the new update could impact the businesses we serve. Then we create a plan to protect your rank and website traffic.
Our SEO team at Matt Kundo Digital Marketing is competitive and likes to win. They are the people reading about a change in search algorithms or Google updates months before they even happen. And evaluating your web properties to determine what changes will be required to sustain your rank and customer traffic.
Right now, our team is focused on delivering quality SEO results by focusing on these five priorities:
Our methods for achieving (and maintaining) good SEO for businesses include:
If you have a great website and search engine optimization activities are conducted monthly, you can expect increased website traffic. But making more people visit your website won’t make you more money based on traffic alone. Conversions (or customers that buy) are what matter most.
You don’t want to drive every B2B customer or consumer to your website. The best quality traffic happens when you have an SEO and content strategy that sends the right customers to your business. With the highest probability of a sales conversion.
This is where our SEO experts offer the most benefit, delivering results by understanding your buyer persona and their purchase motivation. We then use targeted keywords to help those customers find your business online.
To increase conversions (or sales), your website has to draw new audiences effectively. And Also, give past or existing customers a reason to return to your sales or lead funnels. We develop unique targeting strategies using White Hat SEO methods to increase website traffic and introduce your business to new customers.
How do you get more organic traffic without advertising spend? Ask us about business directory listings and other organic backlink-building opportunities.
In 2022, it takes Googlebots about 3-4 weeks to completely crawl your website as a quality control check. And while Googlebots are busy evaluating your new or updated website, they submit that data to the index and then recalculate your search ranking.
Your website can be optimized when you know what Google and other search engines are looking for (depending on your niche or industry). So that your business attracts the customers that are looking for your goods or services.
Our results-driven approach to search engine optimization (SEO) includes:
Keywords and search strings (multiple keywords in sequence) are researched and strategically placed. They have a significant impact on where your website will fall in a search engine’s results.
Conversational keywords are also important. That is optimizing your website for voice searches. Since more than 54% of website traffic comes from mobile devices, we ensure your website contains unique voice search terms to boost traffic.
Imagine that Google and other search engines like Bing determine search ranking (and how much traffic they refer to your business) based on a checklist. That is how on-site SEO works. And we ensure that the essentials are met to activate crowdsourcing of your target audience.
One of the best things about working with Matt Kundo Digital Marketing is that we are transparent about each phase of our work. And share the exciting results of the changes we’ve made to your website.
If adding a lot of content to a website guaranteed results, every business would be on page one of a Google search. But creating effective content means staying ahead of the next Google update to ensure your content continues to rank and draw traffic.
Content strategy is key to successful search engine optimization (SEO). That includes evaluating, monitoring, and revising content regularly to support traffic growth and conversions.
Keywords and search strings (two or more sequential keywords) and the length of your content weigh heavily in Google indexing. In your favor, if you invest in content development monthly.
Google and other search engines crawl for duplicate content. And your website can be penalized in search as a result. That includes everything from landing page copy to product descriptions.
How many inbound links do you have on your website? That is a hyperlink to your website from another domain. That provides a vital SEO boost, and backlinks help gain new traffic to your website.
In addition to ensuring your website provides good UX (user experience) and relevant information, there are other opportunities to structurally design quality SEO to optimize your results.
Start with a website evaluation to learn more about your current traffic, and check for existing penalties and concerns. Our team will provide a comprehensive SEO report and recommendations to suit your budget.
My team delivers high-quality marketing strategies that drive real results for businesses of all industries and sizes across the us.
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